WaterRower (UK) Ltd was formed in 1991 to market and distribute the WaterRower throughout Europe under license to WaterRower Inc. Initially with offices in Fulham, London, a 1993 agreement provided WaterRower (UK) Ltd with the additional right to manufacture the WaterRower for Europe. Workshops were established in the idyllic stately home of the Earl and Countess of Sandwich, Mapperton Manor
In sweep or sweep-oar rowing, each rower has one oar, held with both hands. This is generally done in pairs, fours, and eights. In some regions of the world, each rower in a sweep boat is referred to either as port or starboard, depending on which side of the boat the rower's oar extends to. In other regions, the port side is referred to as stroke side, and the starboard side as bow side; this applies even if the stroke oarsman is rowing on bow side and/or the bow oarsman on stroke side.